I always love a good study that backs up EXACTLY what every single person already knows. Like this one. Which provides scientific proof that nothing turns a woman off quicker than actually showing interest in her. A new study by the University of Virginia found that women are more attracted to a man when they're not SURE if that man is interested back. Once the man shows clear interest, the woman becomes less into him. Erin Whitchurch co-authored the study. She says, quote, "If you can get a person to think about you, you can make that person think they're attracted to you. Uncertainty is one way to get them to think about you."