Nationwide Shortage of White Claw Causes Millennial’s to Panic
Two of my friends have been on a crazy White Claw binge. According to Brooke, Madison the Millenial is handing out White Claws like Oprah hands out cars. I mean. let's be honest "Ain't No Laws" is what comes to mind when we see someone drinking a White Claw.
Sanjiv Gajiwala, the senior vice president of marketing for White Claw, told CNN Business: "We are working around the clock to increase supply given the rapid growth in consumer demand. White Claw has accelerated faster than anyone could have predicted." According to CNN, sales of the hard cider grew 283% to $327.7 million in July. These numbers are all compared to the same period last year.
Are you a lover of White Claw, if so, prepare to go without. Unfortunately, White Claw has no idea when they will be able to stock up shelves and keep all the Millenials happy. Good luck, may the odds be ever in your favor.