Kid Rock ought to teach a college class on marketing.  No musician is better at keeping his name in the mind of the public.  Don't have a new album coming out?  No problem. Just drop a hint that you might run for the U.S. Senate and the internet goes bananas. Robert Ritchie has always been a master marketer, going back to his early days in Detroit when he'd create fake VIP areas for himself and his friends at area nightclubs--complete with velvet ropes and bodyguards--just to draw attention to his self-produced music.

One of Kid's newest endeavors is the Fish Fry he created a couple of years ago in Nashville.  This year's event is October 6th & 7th at Carl Black Chevy Woods Amphitheater at Fontanel and features a live performance by Kid Rock each day. Special guests include Gretchen Wilson, Wheeler Walker Jr., and more to be announced shortly.

The Rock Station 99X is giving you the chance to win a free trip to Nashville for Kid Rock's Fish Fry.  The Grand Prize package includes:

  • 2 tickets to the Oct. 7, 2017, festivities.
  • Round-trip airfare for 2 from winner’s closest major city to Nashville.  (Departing on 10/6/17; returning on 10/8/17)
  • 2 nights’ hotel--Friday, 10/6/17, and Saturday, 10/7/17.
  • $500 spending cash.



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